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NEW ZEALAND LEAD GENERATION SPECIALISTS

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Marketing & Advertising Agency

Marketing and advertising is our thing

The Intelligent Choice for Optimising Your Online Presence

The secret to a successful business lies in its marketing! Without effective marketing strategies in place, you might as well be shouting into the wind and hoping that the right customers hear you. Be efficient in your efforts by choosing a marketing agency that knows how to find the right customers, and how to draw their attention to your business. By getting in front of the customers you want, you are one step closer to growing your brand! Here at Chalk n' Cheese, we are an Auckland-based specialist in building awareness of your business, generating leads and getting your services out into the world. (Where they should be!)

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The Importance of Effective Marketing

Marketing is a rather large umbrella that covers a vast list of services including advertising, promotions, sales and public relations, to name a few. It is a process that is essential and can easily make or break a business because the competition in any industry is fierce! The best performing companies always seem to have great marketing, no? There’s a reason for that. Today, with the use of online platforms, millions of businesses are competing with each other in the same markets, aiming for the same customers and jostling for a position on the leader board in terms of sales and exposure. You want to be the most popular choice for that service, you want to dominate the competition and you want a great reputation, right? Right! The role of an advertising agency is hugely diverse and is evolving all the time, with the introduction of new technology and how we understand human behaviour when it comes to branding your business. BRANDING. It’s in capitals because it is your company’s biggest asset. Without a clear brand, you can’t reach the consumers your brand is suited to, and as a result, you won't be able to turn those consumers into potential customers. No brand = no customers. Your business is not merely a name, a logo symbol or design. It’s a living, breathing thing that your customers can connect to and engage with, which can sound crazy, but it’s fantastically true. The best businesses build a brand that focuses on strong consumer relationships. Good relationships with your consumers leads to good sales, loyalty and free advertising when they recommend you to their friends and family.

Branding VS Products

A product is something constructed by a factory, but a brand is something invested in by a customer.

A product can easily copy a product from a competitor, but a brand is unique.

A product can quickly be outdated and replaced by a newer model, but a brand is long-lasting.

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WHO ARE WE?

How Can Our Marketing Help You?

You’ve decided you need assistance with marketing and brand creation for your business; that’s why you’re here.
Great! Welcome! The team at Chalk N Cheese is an experienced Auckland-based agency providing marketing and advertising services across the nation and we have clients all over the country including Tauranga, Wellington, and Auckland, just to name a few. We assist you in identifying your ideal demographic of clients, what makes them tick and what makes them invest in your services. After that, it’s 'go time' and we start creating advertising campaigns, online branding, content your clients will love, and much more so that your sales and revenue skyrocket! Growing your brand and business has never been easier!

Our Marketing Services

Here are some of the digital marketing services we give you access to, in order to effectively build your business and online brand to ensure you get the sales, and the clientele, you really want.

Search Engine Optimisation (SEO) and SEO copywriting services.

PPC Advertising

Social Media Management

Conversion Rate Optimisation (CRO)

Review Management

Email Marketing Campaigns

Website Call Tracking

Facebook and Instagram Adverts

Product Development

Effective Communication Solutions

Google Search and Display Ads Services

Website Design, Development and Maintenance

chalk n cheese digital lead generation specialists
Pricing

Our Marketing Packages

You don’t need the hassle of micro-managing your marketing for all of your online platforms, leave that to us. We are committed to being a trustworthy digital partner who will drive your profitability and get you ahead of the competition. The investment is worth it, when your ROI (Return of Investment) rears its head and your brand performs better than ever online, you’ll be happy you did not wait. Below are our transparent pricing options.

No two businesses are the same, and we don’t intend to treat them that way so we don’t do pricing packages. We let the data dictate how much work needs to go into your account and how much to spend on your ads.

Types of Advertising Agencies

The Ideal Marketing Agency to Meet Your Needs

There are multiple types of advertising agencies across Auckland, and each specialises in their own marketing strategy to solve creative problems for businesses. Depending on the size of your business, the demographic, or the results you expect; any of the following may be suited to your business model. Take a look!

Market Consultancy

A marketing consultancy can audit the marketing plan and offers suggestions. These consulting agencies are commonly not involved directly in the implementation of a marketing plan. Instead, they do in-depth research and analysis of the project and present new strategies for you to execute, like launching a new product or capturing a new potential market.

Direct Marketing

A direct marketing agency can help to plan and manage directly with your mail campaigns. They also provide you with relevant mailing lists that match with your target audience. Direct marketing agencies also handle the mailing services on your behalf and measure consumer response in the running campaign. Super easy.

Telemarketing

Telemarketing agencies offer telephone-based marketing services by acting as a call center for your brand and business. Many of these are switching from landline calls, to smartphone calls and to text pitches that sell that your services.

Digital Marketing

Digital marketing companies, like us at Chalk N Cheese, can help you make great use of the internet, social media, or email in a marketing campaign. These companies will advise you on various ways to use social media, improve the SEO of your website, launch E-commerce services and implement an email marketing strategy to communicate effectively with customers.

Marketing Communications

Marketing communication agencies are experts in assisting with communication materials, which include product guides, brochures, newsletters, and customer magazines. They can help locate the ideal customer base for upcoming product launches and organise how to effectively reach them. Their services can also deliver design, writing for content, and production.

Some Frequently Asked Questions (FAQs)

Where Do I Start With Digital Marketing?

The first step is to talk to a specialist in digital marketing. Have a no-risk chat with an expert who can explain the process that delivers effective increased leads, sales, conversions and engagements. At Chalk N Cheese, we are happy to have this talk with you so you know what you really want, and could potentially get out of your business.

How Do I Know If Internet Marketing Will Work for Me?

If you know you want to sell your products and services online, then internet marketing will 100% improve your ratings and sales. Our dedicated team will advise you to make the certain improvements that are required to put your business in the direction that you want it to go. It may seem like a cost you don’t want to factor in, but to sell efficiently in the online market, it certainly helps to have experts in the online market field at your side.

Will Social Media Work for My Business?

Yes! Absolutely! No matter what business you are in, or how big or small you deem your business to be, social media marketing always adds value to your business. We handle that for you, so you don’t have to.

What Is a Marketing Funnel?

It is the process, or journey, that a customer takes from their initial learning about your product or service to eventually buying that product or service. The ‘funnel’ idea helps you to visualise that journey that they take to get there. There are roughly 5 stages to this funnel – Awareness, Consideration, Conversion, Loyalty and Advocacy. By continually filling the top of the funnel (the awareness stage), you eventually funnel the right customers down through to a purchase and potentially beyond. Once a customer becomes loyal, and even advocates for your services, you do all you can to keep those customers – they are the goldmine of your business.

Can I Afford a Digital Marketing Agency?

The answer here should be yes. Of course! Agencies come in all shapes and sizes and there is always one that will fits your needs and budget. It is always better than trying to do it alone. Get in touch with us here at Chalk n Cheese and see what services we can provide that will suit you budget and your business.

Ready to Jump-Start Your Brand's Marketing?

We can’t wait to help you and your business get the custom it deserves. Contact our friendly Auckland-based digital marketing strategists today, and finally, get the results you have been waiting for!